The Role and Importance of KYC in the Crypto Industry
Dec
28

The Role and Importance of KYC in the Crypto Industry

Cryptocurrency exchanges can be targets for fraudsters and also face scrutiny from regulators. However, we can tackle these challenges by adopting improved crypto KYC and identity verification tools. Let’s explore how we can outsmart the fraudsters and ensure compliance with regulatory requirements.

What Is KYC in Crypto?  

Crypto KYC, or Know Your Customer, is an essential requirement for centralized exchanges to verify the identities of their users. It plays a crucial role in preventing the misuse of cryptocurrencies for money laundering, tax evasion, and other illicit activities.

With the increasing prevalence of fraud and illegal activities in the realm of digital assets, crypto exchanges have become prime targets for criminals. Consequently, governments worldwide have implemented stringent KYC and identity verification regulations. Although these measures aim to enhance security, many crypto exchanges and enthusiasts still view KYC as an unwelcome hurdle.

According to a 2019 report by Coinfirm, a regtech company, nearly 69% of crypto businesses were found to lack effective and transparent KYC procedures. This highlights the need for further improvement and compliance in the crypto industry to ensure the safety and integrity of transactions.

How Does KYC Work In the Crypto World?  

In the world of cryptocurrency, conducting KYC checks is akin to the verification process that traditional financial institutions follow. These regulations are set by government authorities and are specific to the geographical location of the crypto exchange.

To ensure a secure and legitimate cryptocurrency KYC process, users will typically need to provide the following information:

  • Their full name
  • Residential address
  • Date of birth
  • Valid identification document confirming the details above

While the trend veers towards automation through the use of KYC software or APIs, these checks can also be run manually. Many crypto platforms use identity verification tools like Peoplefinder, which allow them to cross-verify information provided by users, enhancing security and regulatory compliance in cryptocurrency transactions.

Since crypto exchanges are also obligated to comply with anti-money laundering (AML) regulations, combining KYC and AML checks can prove beneficial. This includes conducting Politically Exposed Person (PEP) checks, sanction checks, and adverse media checks.

It’s worth noting that some crypto exchanges are required to monitor user activities on an ongoing basis. This can be achieved through various means, such as transaction monitoring. After buying USDC, for example, a user’s subsequent trades or transfers might be scrutinized more closely to ensure compliance with both KYC and AML regulations.

By adhering to these KYC and AML measures, the crypto industry aims to maintain a secure and trustworthy environment for users and prevent illicit activities.

Benefits of Implementing KYC in the Crypto Industry  

Integrating a Know Your Customer (KYC) process during onboarding offers numerous advantages for crypto exchanges and platforms. Let’s delve into the details:

  • Ensuring Compliance: In various jurisdictions, KYC is a legal requirement for crypto and fintech entities. Ignoring your KYC responsibilities can lead to penalties and even licensing issues related to Anti-Money Laundering (AML) and Combating the Financing of Terrorism (CFT) regulations.
  • Curbing Fraud: By implementing robust KYC protocols, you can effectively prevent different types of fraudulent activities. As you gather valuable customer information, you can proactively monitor and block individuals who exhibit high-risk behavior.
  • Building Trust: A sound KYC framework instills confidence in your customers, demonstrating your commitment to regulatory compliance. By adhering to the letter of the law, you convey that their business is of utmost importance to you.
  • Safeguarding the Financial Ecosystem: KYC acts as a crucial defense mechanism to protect the financial ecosystem from money laundering, terrorism financing, and other illicit activities. By conducting due diligence, you actively contribute to maintaining a secure environment.
  • Enhancing Your Reputation: By implementing rigorous KYC measures, you bolster your crypto platform’s reputation. This showcases your dedication to safeguarding customers’ assets and accounts, reinforcing trust and credibility in your services.
  • Fostering Crypto Adoption: Customers who were previously hesitant to enter the crypto space are more likely to engage when they feel they are in safe and legitimate hands. By promoting a secure environment through comprehensive KYC, you create a win-win situation for all stakeholders.

Embracing KYC not only ensures compliance but also offers a multitude of benefits that help create a robust and trustworthy crypto ecosystem.

KYC Challenges in Cryptocurrency  

If you are to ask as to why KYC is a real challenge in cryptocurrency, the answer is simple—anonymity. When it comes to KYC (Know Your Customer), even the most well-intentioned crypto exchanges find themselves facing an uphill battle.

Cryptocurrencies enable transactions under a veil of pseudonym, complicating the task of linking real-life identities to crypto wallets. Furthermore, the lack of a uniform worldwide regulatory system for cryptocurrencies complicates the KYC procedures.

Crypto exchanges continually face the difficult task of balancing user privacy with adherence to changing regulatory demands, a crucial step in building trust and authenticity.

Here, we explore four key reasons behind this uphill climb:

  • A Plethora of Fake ID Types: Fraudsters are well aware of the KYC procedures in place and possess an array of tools to deceive. From synthetic IDs to deep fake videos, gaining acceptance on a crypto exchange with a phony profile is more attainable than one might assume.
  • Balancing Friction and Security: In the realm of cryptocurrency, where markets are as volatile as ever, users crave quick access. However, if too many obstacles are presented during the onboarding stage, there’s a risk of increased churn and the loss of potential loyal customers in the long run.
  • Challenging Crypto Ideals: Enthusiasts view crypto as an innovative technology, one that should not be subjected to the same regulations as traditional financial institutions. However, regulators hold a different perspective. As a crypto exchange, you may need to sweeten the deal when seeking official document submissions from users. Many exchanges now offer special incentives for users who complete the KYC verification process.
  • Compliance Fines as a Last Resort: Failing to implement proper KYC checks can lead to hefty compliance fines. It’s not only crypto exchanges that face growing scrutiny from regulators; numerous crypto-related companies are also under the microscope. A prime example from 2020 is the case of a crypto tumbler that was fined $60 million for its failure to meet AML (Anti-Money Laundering) requirements.

Navigating the landscape of KYC in the crypto world presents undeniable challenges. Nevertheless, with careful considerations and proactive measures, exchanges can strive for a secure and compliant environment.

5 Best Tools and Features For Crypto KYC  

Crypto exchanges typically do not conduct manual KYC checks, which is why their KYC software should provide a range of tools and features for enhanced verification. Let’s take a closer look at some of the best tools and features available for crypto KYC:

1. Verifying Customer Identity with People Search Tools

We have seen an uptick in AI tools in the past few years, which aims to help organizations to fast track work processes. However, a quick turnaround should not constitute lesser use of manpower, especially in the financial industry where due diligence can make or break a business.

So to ensure you are dealing with people who they say they are, and to adhere to set KYC regulations, tools such as People Search API, OFAC Search, Criminal Records Search, and Reverse Lookup should be included in your procedure.

2. Verifying Your Identity with a Selfie and Video  

Nowadays, there are innovative software providers specializing in identity verification. They offer seamless integration for document verification, particularly for your Know Your Customer (KYC) procedures in the crypto industry.

However, it’s important to keep in mind that these tools introduce some challenges to the customer journey. One major concern is the potential for falsification, as fraudsters can manipulate IDs through photoshop editing or by uploading stolen documents.

Additionally, it’s worth noting that these verification checks come at a significant cost. On average, each automated document check is estimated to be around $2.

3. Digital Footprint Analysis  

Digital footprint analysis can serve as both a pre-KYC check and an additional layer of security for your crypto KYC process. It provides companies with valuable insights into users, leveraging hidden digital and social signals. The analysis involves collecting data related to email addresses, IP addresses, phone numbers, and the type of browser and device used to access a website.

To further enhance security, various lookup techniques can be employed:

  • IP Lookup: By conducting an IP data enrichment check, you can uncover high-risk information, such as potentially harmful IPs, suspicious datacenters, or VPN usage.
  • Email and Phone Lookup: This enables you to identify free email providers or find contact information for people and businesses to validate phone numbers, allowing for better risk assessment.
  • BIN Lookup: By determining the card issuing bank or detecting invalid details, you can build a comprehensive customer profile.

By combining and analyzing all the gathered information, a clearer understanding of the user can be obtained. This knowledge becomes particularly crucial during the crypto KYC stage, as it is fed through risk rules to calculate the user’s level of risk.

4. Device Fingerprinting  

Crypto users’ devices store a wealth of data points that can be used to create their profiles during the KYC stage. The combination of their software and hardware is likely to be distinctive, making it an important identifier, particularly when identifying connections between accounts.

Furthermore, this technology is effective in detecting malicious actors who resort to emulators and virtual machines to access your crypto exchange. Considering the high-risk nature of such methods, undertaking a full KYC check should be avoided altogether.

5. Blockchain ID Validation  

When it comes to verifying identities, there’s an emerging approach that leverages the power of blockchain technology. This fairly new proposition offers several advantages, at least in theory. Since blockchain forms the foundation of the Web 3.0 ecosystem, it’s an intriguing option for crypto enthusiasts who prioritize their privacy.

Not only are blockchain IDs known for their affordability and efficiency, but they’ve also yielded promising results. A recent study conducted by Finextra highlighted HSBC’s successful experimentation with blockchain-based KYC in the UAE in 2021.

However, it’s important to note that blockchain KYC is still in its early stages, which presents a significant drawback. Until this technology becomes widely adopted, finding a reliable service that possesses ample ID data to validate users worldwide might prove challenging. Additionally, it’s crucial to ensure that the authorities in your jurisdiction explicitly permit this type of KYC to fulfill your legal obligations.

Frequently Asked Questions  

Why do crypto exchanges ask for KYC?  

Crypto exchanges require KYC verification as a legal obligation. Without it, they risk substantial penalties from authorities, regardless of their location.

What is identity verification (IDV) in crypto?  

IDV verification in cryptocurrency refers to the process where crypto exchanges confirm the authenticity of new customers by verifying their official identification documents and proof of address. This serves as one of the main KYC requirements in the crypto world.

This may involve requesting customers to upload scans of their passports or driver’s licenses, or even engaging in a video chat with an agent who will prompt them to state their name and display the documents to the camera.

Do crypto wallets need KYC?  

No, crypto wallets are not obligated to conduct KYC on their users. However, crypto exchanges that offer wallet services must perform KYC, unless they keep the two functions entirely separate. Additionally, certain wallet providers may choose to proactively implement KYC. As a user, you have the freedom to choose a crypto wallet that either does or does not require KYC compliance.

 
Conclusion 

Dealing with the tricky parts of KYC and keeping up with all the changes in rules and regulations can be tough for crypto exchanges, but it’s absolutely worth it. The future of crypto depends upon how well the industry can keep things safe and secure. As crypto continues to grow, having solid KYC practices in place is going to be the key to maintaining a legitimate and and well-regulated industry.