How a Solar Energy Company, ADT Solar, Uses Validation Tool To Save Time

Company: ADT Solar

Background: Like many businesses with an online presence and lead generation efforts, they have also faced the widespread internal issue of fake phone numbers. Before implementing a validation tool, the challenges and annoyances of encountering fake phone numbers substantially impacted customer relations and operational efficiency.

The Problem: For ADT Solar, the issue of invalid phone numbers was more than a minor inconvenience; it was a significant frustration, acting as a barrier to effective customer communication and operational efficiency. With a dedicated staff engaged in customer acquisition, the impact of chasing false leads was substantial.

Enter Searchbug & ADT Solar

The answer to this challenge came from Searchbug’s Active Phone Number API. This tool provided a seamless way to verify the authenticity of phone numbers in real-time.

According to ADT Solar, the integration of Searchbug’s Phone Validation API provided a solution to their problem. After implementing the Reachable API, their team successfully reduced the rate of disconnected or unreachable phone numbers from 15% to 3%.

This immediate validation process meant that ADT Solar could focus on genuine inquiries, significantly enhancing its operational efficiency.

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ALL SEARCHBUG CASE STUDIES

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