Not long ago, skip tracing and direct mail had a battle in the real estate colosseum. Skip tracing won. But, many tried batch skip tracing for real estate and returned to direct mail after struggling to get the results they’d hoped for. Why did this happen? How did the skip tracing train get derailed? Even […]
Text messaging is an important channel for customer engagement these days. People actually prefer to receive a text in certain situations. Not only that, but people read their text messages more reliably than they read emails. But there are a lot of reasons beyond getting killer open rates as to why the readability of text […]
There’s a common theme in advice for getting real estate leads: use your network. However, when you’re just starting out, your network may not include anyone who’s looking to buy or sell their house. Or maybe you don’t want to go around hitting up all your friends for business. In this case, you may have […]
Searching for a new home is an exciting experience, but with the vastness of the internet, doing your home shopping online can become overwhelming. Each real estate site offers something different. The same home with listings on multiple sites can even cause confusion. Maybe information doesn’t match up or you’re seeing different asking prices for […]
In today’s current economy, home sales fluctuate from profits to losses, and both buyers and sellers are looking for the ideal situation that will best fit their needs. If you are considering to sell your home; sellers need to conduct research if they are going to sell the home themselves or hire a broker. For […]
