If data decay sounds big and scary, that’s because it is. The reality is that no data remains correct forever. And, some data degrades faster than others. Furthermore, personal data is some of the most unstable data out there. On average, Americans move 11.7 times in their lifetime. Over 37 million phone numbers are reassigned […]
Articles, how-to guides, and other information on cleaning your database and obtaining customer data for your business in the Law Firm / Attorney industry.
A CPN (Credit Privacy Number or Credit Protection Number) is typically marketed as a fix for bad credit or as a way to keep your social security number private. On the surface, this seems like a good idea. And, it sounds believable. The Social Security Administration can issue social security numbers on demand. So, why […]
Email spoofing is a cornerstone of spam, malware, and worm attacks. These attacks on personal email addresses are bad enough. But, an email cyber attack can be devastating if it breaches a business email database. So, understanding email spoofing and knowing how to stop spoofed emails are critical for protecting your customer information and business […]
Here’s a pair of related facts that make CRM data cleansing look like a great idea: Your CRM data is your most valuable data About 30% of your CRM data goes bad each year. In fact, 10-25% of CRM databases have errors caused by customer data decay. CRM data errors cause inefficiency in your business, […]
Being able to find out if a number is a VOIP number, and do a VOIP lookup is super useful, these days. VOIP numbers are incredibly common. Making calls over the internet is easy. And, since internet connections have become so ubiquitous, calling with a VOIP number uses the existing infrastructure. No additional steps needed. […]
So, you’ve collected a veritable treasure chest of shiny new data. And, now you need to use it. You may be tempted to just dump your new information into your system and start grinding. However, there’s a critical step between data collection and utilization: Data profiling. Data profiling is the process of checking your information, […]
If you do business with foreign partners or customers, OFAC compliance is a big deal. The Office of Foreign Assets Control (OFAC), enforces sanctions against countries and groups of people. OFAC sanctions and programs are in place to prevent businesses from doing business with terrorist and criminal organizations, and countries under U.S. embargos. Obviously, people […]