Website optimization is largely a matter of creating a website that meets the user’s needs in the simplest way possible. Here’s a known truth of human behavior: when people have more options, they make fewer decisions. Analysis paralysis and decision fatigue are real. A key aspect of website optimization is simplifying your checkout process. Over […]
Articles, how-to guides, and other information on cleaning your database and obtaining customer data for your business in the Health/Medical industry.
Social media marketing is almost a must these days. The accessible audiences are huge. The opportunities to give value are plentiful. And you can benefit from social media without paying for it. There’s just no reason not to use social media marketing. However, many businesses try social media marketing, only to be disappointed by the […]
Account based marketing, or ABM, is a smart marketing tactic that enables your company and sales teams to address customer-specific barriers to buying and provide a better overall customer experience. The backbone of ABM is detailed company profiles. You can’t treat every enterprise-level customer as a market of one if you don’t know all about […]
You may not realize it, but you probably verify email addresses every day. Whenever you get an email address and send an email to it, you’ve verified that email address. This works just fine when we get an email address from a friend or get one from a company website. But if you purchase an […]
Reverse address lookup is a super useful tool for most businesses. Having an address for a lead or business contact opens up a lot of possibilities for marketing and follow up conversations. If you have addresses for your entire customer base, you can do even more advanced analytics and make your advertising more targeted. So, […]
Reverse phone lookup is a handy tool for business. It’s useful if your business misses a call and you’d like to know who you’re following up with. Or, if a customer gives you incomplete information. And, if finding people based on tidbits of personal information is your business, reverse phone lookup is for you. Whatever […]
An astonishing 215.3 billion emails are sent per day . If you’re like most companies, you probably want taking advantage of email marketing or use email to create a Facebook custom audience for sponsored posts. Searchbug’s Email Batch Append service has certainly gained popularity for these marketing tactics.