Email Marketing Archives
These blogs include free resources and information on email marketing and how data enhancement and verification can benefit email monetization in your business.
Aug01
Verify Email Addresses: Most Important Step After Buying Prospect Leads
As a business owner, you want to make the most of your marketing budget. You know how important it is to nurture leads to convert them into sales opportunities. One way to do that is by buying prospect leads online. Purchasing leads can produce a favorable return on investment for your business if the leads […]
Dec30
Top Marketing Trends for 2022
The year is coming to a close. And soon, we will be welcoming a brand-new year. With 2022 right around the corner, it is critical to plan your marketing strategies to approach the upcoming year with optimism to achieve or even go above and beyond your company’s goals. A lot has happened this year that […]
Oct12
When to Use SMS Email Addresses and How to Get Them
You’re aware of email and text message as popular forms of communication and two of the best for business and marketing. But did you know you can send emails as texts too? You might wonder what the difference is. Both email and text messaging have their advantages and where one lacks the other serves as […]
May25
How to Avoid Spam Filters and Make it Into Your Customers’ Inboxes
Spam filters let good emails land in recipients’ inboxes and keep bad emails out. They’re like email police. Their job is to keep irrelevant emails, or spam, out of users’ inboxes to create a better experience and to keep them safe. Knowing how to avoid spam filters is just as much about complying with the […]
May18
How to Fix and Prevent Invalid Email Addresses
Invalid email addresses are addresses that do not receive emails. An address could be formatted incorrectly, there could be a typo, the address could no longer exist, or it could be inactive. It is important to get invalid email addresses fixed or off your list as quickly as possible. Invalid email addresses are like zombies: they’re […]
Nov21
How Do I Stop People From Signing Up With Fake Email Addresses?
If you collect email addresses through your lead generation funnel, you’re familiar with how many people submit fake email addresses, especially if you offer a quality lead magnet. The fake email address epidemic wastes a lot of time and money. Sending lead magnets to non-existent inboxes or toxic email addresses and giving unusable leads to […]
Dec17
How to Warm Up Cold Leads for Your Christmas Campaigns
It’s that time again. Christmas represents a boost in business for almost all industries. So you’re probably working through your Christmas campaigns right now. But, there’s a segment of your customer base that you might have ignored: old leads that have gone cold. Your database of cold leads represents a huge potential boost to the […]
