Data Cleaning Archives
These blogs include free information and tips on data cleansing for your business.
Oct28
Lead Generation: How to Get More Qualified Leads
Look, your lead generation has a problem: getting enough information to qualify and contact leads. Here’s what’s happening: You get leads through your lead gen efforts. You and your sales team reach out to the new leads. And, half of those leads are no good because the contact information is incorrect. Your lead database is […]
Sep11
3 CRM Data Cleansing Best Practices that Make Your CRM Data More Profitable
Here’s a pair of related facts that make CRM data cleansing look like a great idea: Your CRM data is your most valuable data About 30% of your CRM data goes bad each year. In fact, 10-25% of CRM databases have errors caused by customer data decay. CRM data errors cause inefficiency in your business, […]
Aug14
Data Profiling: What is it, Steps, and Tools
So, you’ve collected a veritable treasure chest of shiny new data. And, now you need to use it. You may be tempted to just dump your new information into your system and start grinding. However, there’s a critical step between data collection and utilization: Data profiling. Data profiling is the process of checking your information, […]
Aug05
Use This Simple Two-Step Process to Reduce Shipping Errors
Shipping orders is arguably the most important part of an online business. No matter how good your marketing is, your business won’t work if people never get their stuff. And, even if the order is eventually delivered, shipping errors and delays create bad customer experiences, which create bad reviews for your business. Unfortunately, customers usually […]
Apr08
Data Validation: 3 Ways to Validate Your Data
How many systems handle your data? You’ve probably got a CRM system, internal data management, marketing analytics tools, and maybe even more. If you use any of these systems, data validation is incredibly important for you. These systems enable you to use data much more efficiently, and they automate many data handling processes. This means […]
Jan21
How to Avoid Data Entry Errors and Protect Databases
If you work with any amount of data, data entry and data entry errors are probably two of your least favorite things. Automation can take a lot of data entry off your plate. But even with the right automation tools, data still needs to be entered or managed manually. Unfortunately, data entry takes a low […]
Jan07
6 Data Cleansing Tips to Help You Start the Year Right
It’s the new year, and you’ve got some shiny new revenue goals, right? The beginning of the year is a great time to take stock of your resources for growing your revenue. Data is one of your greatest assets. Almost 67% of businesses rely on CRM data for revenue growth. Yet 94% of B2B businesses […]
