Data Cleaning Archives

These blogs include free information and tips on data cleansing for your business.

Importance of Clean Data for Business (and How to Keep It That Way)
Mar
17

Importance of Clean Data for Business (and How to Keep It That Way)

The lifeblood of every successful and informed business is squeaky clean data. It is virtually everywhere, which makes it easier for companies to gather. The challenge comes in keeping the data updated and using it responsibly. Organizations that don’t have any data strategy need to realize that data integrity is crucial, and it can affect […]

Feb
07

Personal Data Protection: How to Respect Customer Privacy

 Personal data protection is not just the responsibility of individuals but also of companies that collect, store, and use consumer data. If you collect names, numbers, addresses, and other personal information—no matter how sensitive—you need to develop processes for keeping that information private. Otherwise, you lose the trust of your customers and clients, sacrifice your […]

Jan
27

How to Ensure Good Data Quality for Your Business Using Batch Append?

Now, collecting data has become a pivotal part of any business. It helps you understand your customer better so you can serve them well. Everyone collects data to ensure customer satisfaction, improve employee efficiency, and increase ROI. There is no reason not to do it, and it is relatively easy to gather data from your […]

Oct
18

 How to get rid of dirty data?  Data Cleansing Tips

Data cleansing is one of the most important techniques in data management. People sometimes make mistakes on data entry forms intentionally for all sorts of reasons. Some even tend to omit or enter invalid information just to avoid marketing calls. There’s just no way to prevent errors from getting into your database. The best way […]

Append Your Contact List: What is Data Append? via Searchbug.com
Oct
11

Append Your Contact List: What is Data Append?

Data append is the best way to update your customer contact list. If you collect data to contact, track, market to and sell to customers, then you want to make sure it’s complete and accurate. When you’re trying to market and sell, you want to make sure you reach the right people. Without complete and […]

How to Minimize Chargebacks with Good Customer Data
Mar
22

How Good Customer Data Can Help You Minimize Chargeback Fees

If your business sells goods or services, you might have faced chargeback fees. Chargeback fees are a way to protect the consumer and make sure businesses operate with integrity.  When customers are dissatisfied with goods or services, they can request their money back from either you or their bank or card company. If the customer […]

How to Do a USPS Valid Address Check via Searchbug.com
Dec
28

How to Do a USPS Valid Address Check

Conducting a United States Postal Service (USPS) valid address check protects your customer data. Accurate customer data ensures that your customers and leads receive your mailers and products. You benefit from accurate customer data as well by saving yourself time and money by avoiding undeliverable mail and chargebacks (we’ll go into detail on this later). […]